Global Electronic Shelf Label (ESL) Market Accounted for US$ 826 Mn in 2021 in Terms of Revenue, Growing at an Estimated CAGR of 22% over the forecast period


Gone are the days when businesses were just restricted to buying and selling of goods or services. With massive change in the technology, tools of conducting business have changed. An electronic shelf label (ESL) primarily is a device or system that is used by traders and organization in retail segment to display pricing of the product on shelves. ESL is extremely easy to use and it helps in monitoring or changing price of the good just through a single click. Usually the electronic display modules are attached to the front edge of retail shelving and work with the help of electronic paper (E-paper) or liquid-crystal display (LCD) for showcasing the real-time product price to the consumers. ESL systems are being adopted aggressively across supermarkets and hypermarkets. This is helping the global electronic shelf label (ESL) market is growing rampantly.

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The COVID-19 pandemic dented the growth of the global electronic shelf label (ESL) market. Online sales went up drastically compared to offline in wake of trade and travelling restrictions. Though the market is seeing rapid spike in the revenue it is generating.

One of the biggest factors that has been driving the growth of the global electronic shelf label (ESL) market is rising demand for dynamic pricing change displays amongst end users. Meanwhile, the growth of the global electronic shelf label (ESL) market will be hampered due to rising concerns related to costs and return on investment. On the other hand, the global electronic shelf label (ESL) market is forecasted to witness massive growth of artificial intelligence (AI) and internet of things (IoT) in electronic shelf label applications.

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By Display Type, LCD Segment will Witness Fastest Growth for The Global Electronic Shelf Label (ESL) Market in 2022

Along with saving huge space unlike the older CRT displays, LCD displays are saving huge amount of electricity. Also the fact that LCD displays don’t emit radiation provides edge to this type of display. Premium display quality along with no harm to human eyes is the reason why LCD displays are being used in majority of hypermarkets and supermarkets.

Asia Pacific Region to Witness Fastest Growth for this Market Over the Forecast Period (2022–2030) in the Global Electronic Shelf Label (ESL) Market

The number of supermarkets and hypermarkets are rampantly growing in countries like India and China. Especially in the developing country of India, newer foreign companies are making entry courtesy of relaxed FDI policies. This is helping the electronic shelf label market grow rampantly.

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Some of the major players operating in the global electronic shelf label (ESL) market are listed below:

  • Arizon RFID Technology
  • ASCA Informatique
  • Diebold Nixdorf, Incorporated
  • Huawei Technologies Co. Ltd
  • M2COMM
  • MariElla Labels
  • NZ Electronic Shelf Labelling
  • Opticon Sensors Europe B.V.
  • Pricer AB
  • S&K Solutions GmbH & Co. KG
  • Samsung Electronics Co. Ltd
  • SES-imagotag
  • SoluM Co., Ltd
  • Teraoka Seiko Co. Ltd
  • Zkong Networks
  • Other Market Participants

Global Electronic Shelf Label (ESL) Market Segmentation

Global electronic shelf label (ESL) market has been segmented by offering, organization size, communication technology, display type, sales channel, application and region which are further classified into respective countries:

Global Electronic Shelf Label (ESL) Market Offerings Outlook (Revenue, USD Million, 2015–2030)

  • Hardware
  • Software
  • Services

Global Electronic Shelf Label (ESL) Market Organization Size Outlook (Revenue, USD Million, 2015–2030)

  • Small and Medium Organizations
  • Large Organizations

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Global Electronic Shelf Label (ESL) Market Communications Technology Outlook (Revenue, USD Million, 2015–2030)

  • Near Field Communication (NFC)
  • Radio Frequency (RF)
  • Others

Global Electronic Shelf Label (ESL) Market Display Type Outlook (Revenue, USD Million, 2015–2030)

  • LCD
  • E-Paper Display
  • Others

Global Electronic Shelf Label (ESL) Market Sales Channel Outlook (Revenue, USD Million, 2015–2030)

  • Direct
  • Indirect

Global Electronic Shelf Label (ESL) Market Application Outlook (Revenue, USD Million, 2015–2030)

  • Supermarkets and Malls
  • Hypermarkets
  • Specialty Stores
  • Airports and Railways
  • Automobile Dealerships
  • Hotels and Cafes
  • Others

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Global Electronic Shelf Label (ESL) Market Regional Outlook (Revenue, USD Million, 2015–2030)

  • North America (U.S., Canada, Mexico, Rest of North America)
  • Europe (France, The UK, Spain, Germany, Italy, Nordic Countries (Denmark, Finland, Iceland, Sweden, Norway), Benelux Union (Belgium, The Netherlands, Luxembourg), Rest of Europe
  • Asia Pacific (China, Japan, India, New Zealand, Australia, South Korea, Southeast Asia (Indonesia, Thailand, Malaysia, Singapore, Rest of Southeast Asia), Rest of Asia Pacific
  • Middle East & Africa (Saudi Arabia, UAE, Egypt, Kuwait, South Africa, Rest of Middle East & Africa)
  • Latin America (Brazil, Argentina, Rest of Latin America)

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